Keynote and Content Sessions
We are incredibly excited to bring you an exceptional opening keynote and panel discussion at StorePoint Fashion. This is an opportunity for you to gain valuable insights and be inspired by some of the most respected and accomplished professionals in the industry.
Keynote Session | Hanging By A Thread
Sunday, March 22
Bevan Bloemendaal | Transformative Brand Strategist and Creative Visionary
The world is transforming at a relentless pace—testing not just our creativity, but our resilience, empathy, and sense of purpose. In this raw and reflective keynote, Bevan Bloemendaal, Founder of BB Creative Consultancy and global retail veteran, shares a deeply human story of loss, renewal, and reconnection. Through honest storytelling and vulnerability, Bevan reminds us that even when we’re hanging by a thread, that thread can become a source of strength—when we lean on one another, lift each other up, and rediscover what truly holds us together.
Bevan Bloemendaal, Founder of BB Creative Consultancy and former Chief Brand & Creative Officer at Nelson Worldwide, shares actionable insights on retail design, brand storytelling, and experiential strategies that connect people and drive growth.
With 20+ years leading creative innovation for Timberland®, Foot Locker, and other global retail brands, Bevan reveals how design blends physical and emotional, local and international, personal and communal—proving the most meaningful spaces aren’t just built, they’re felt.
Content Session | The Thread That Connects Us
Monday, March 23
Bevan Bloemendaal | Transformative Brand Strategist and Creative Visionary
In a world overwhelmed by loneliness, disconnection, deep fakes, and radical manipulation, one truth endures—humans need humans to feel human. What is the thread we, as creators of experience, can offer to restore that connection? In this powerful conversation, global retail leader Bevan Bloemendaal, Founder of BB Creative Consultancy and longtime industry veteran, explores how design is weaving together the physical and the emotional, the local and the global, the personal and the communal—proving that the most meaningful spaces aren’t just built—they’re felt.
Bevan Bloemendaal, Founder of BB Creative Consultancy and former Chief Brand & Creative Officer at Nelson Worldwide, shares actionable insights on retail design, brand storytelling, and experiential strategies that connect people and drive growth.
With 20+ years leading creative innovation for Timberland®, Foot Locker, and otherglobal retail brands, Bevan reveals how design blends physical and emotional, local and international, personal and communal—proving the most meaningful spaces aren’t just built, they’re felt.